Case Study

Recovery Kit

recoverykit.co.uk

Cold and compression therapy equipment for patients recovering from orthopaedic surgery. Customers can hire by the month, subscribe long-term, or buy outright — most of the platform is built around the hire and subscription model.

My role

Sole developer — end to end

Timeline

Sept 2025 — ongoing

What it covers

Website, bookings, payments, admin, automation

Relationship

Active development and maintenance

The website

  • Clean product pages with size guides and a simple booking flow
  • Secure payments for hires, subscriptions, and one-off purchases
  • Bookings held during checkout to prevent double-booking
  • Blog, recovery guides, FAQs, and customer testimonials
  • Built to be found — both on Google and by AI assistants like ChatGPT, Perplexity, and Claude
recoverykit.co.uk

The dashboard

  • Visual booking calendar showing every machine and hire at a glance
  • Automated task system telling the team what needs doing and when
  • Professional invoices created, emailed, and tracked in a few clicks
  • Live fleet view showing the status of every machine
  • Real-time analytics on revenue, machine usage, and where customers come from

The interactive demo below runs against a separate database. All data shown is fictional.

Running on autopilot

  • Reminders generated automatically from every booking's lifecycle
  • Customer emails sent at the right moments, hands-free
  • Hire extensions handled smoothly end-to-end

And whenever something important happens — a new hire, an extension, a return, a payment confirmation — a push notification goes straight to the team's phones.

Example notifications shown — all details are fictional.

9:41
Tuesday, 7 April
9:41
Recovery Kitnow

🎉 New hire

Sarah Thompson — M3, starts 14 Apr

Recovery Kit12m ago

Extension confirmed

James Mitchell (M7) — extended 7 days, £125. New end: 21 Apr

Recovery Kit1h ago

📦 Return: Drop-off

Michael Roberts (M2) — create return label

Recovery Kit2h ago

📧 End-of-hire email sent

Emma Clarke (M5) — hire ends 09 Apr

Search performance

Live data from Google Search Console — impressions, clicks, and average position over the past 12 months.

Loading search performance data...

Infrastructure cost

What it actually costs to run everything above — the website, the dashboard, the database, the deployment.

Monthly infrastructure cost

£0/mo

Updated April 2026

Hosting, database, compute, storage, DNS, SSL, CDN, monitoring — everything it costs to run the platform.

Platform timeline

How the platform evolved from first commit to where it is today.

Loading timeline...

Have something in mind?

Happy to chat about what you need.

Get in touch